Wei Chuan: One Ending is Another Beginning

Founded in 1953, Wei Chuan first entered the lives of the people in Taiwan to meet their daily food needs with the production of soy sauce, canned foods, MSG, milk, yogurt and fruit juices. As Taiwan’s economy takes off and the awareness of health care increases, Wei Chuan has kept pace with the times by developing a wide range of nutritional and dietary supplements and snacks. Wei Chuan’s high-quality and diverse products have long been present in the life of every family, creating deep emotions and memories for everyone.

Innovation originates from persistent creation, and Wei Chuan owes its great achievements to the cooperation of its management team, production units, and R&D, quality control and marketing departments. With the spirit of integrity, responsibility, pragmatism, stability and innovation, we are not afraid of challenges and are eager to surpass ourselves in order to generate sustainable power for the Group’s brands and to keep the vitality of our business.

As a native food company in Taiwan, Wei Chuan is also a corporate citizen of Taiwan. Being close to the people and land of Taiwan for six decades, Wei Chuan has persisted in its original insistence on high quality, and it has the responsibility to provide consumers with quality products that are reassuring and safe. Wei Chuan will continue to witness the daily lives of the people of Taiwan in a serious and sincere manner, creating valuable memories for everyone. We will also polish our significantly meaningful brand, cultivate deep roots in Taiwan and develop our business in China, and stand on the world stage to move toward our next milestone.