Based on the characteristics and positioning of different business sectors, Wei Chuan consists of the following business systems: food, packaging materials, and import/export trade. Each of these business systems is organized according to its specialization and core advantages, and they support each other within the Group to generate synergy and maximize the value of Wei Chuan’s operations.
Enhanced Food Transparency
In recent years, we have continued to invest heavily in R&D and marketing resources. In addition to improving the quality of our products, we have been promoting transparent farms, transparent plants and dairy farming upgrade programs in terms of food safety and systems in order to enhance the competitiveness of our operations, and we have strengthened our interaction and connection with consumers through integrated marketing, so that in the future there will be room for breakthroughs regarding development in the market. |
Technological Breakthrough in Packaging Materials
Focusing on the manufacturing of food packaging materials, we have started working on technological breakthroughs, enhancing the quality of human resources, and developing overseas markets. We have been developing our core competitive advantages, and we are actively expanding into the markets in Japan, Australia and the Americas through continuous development. In the future, we will continue to strengthen our core products, develop domestic and overseas markets, and utilize quality and service as our long-term business advantages. |
Expansion of International Trade
Our primary import business is the purchase of commodities or key raw materials required by the Group, focusing on food raw materials, and our export business aims for the marketing and promotion of the Group’s products and Taiwanese specialties. |
Born in Lugang Township, Changhua County in 1912, Mr. Huang traveled to Japan at the age of 26 to establish Hotai Trading Company, thus beginning his life as a businessman. After returning to Taiwan at the age of 35, he founded Hotai Motor Co., Ltd. and “Wei Chuan Foods Corporation”, engaging in the development and production of MSG, soy sauce, sauces, dairy products, and other food products that are essential to people’s daily lives.
In response to the government’s policy for dairy farming, Wei Chuan took the lead in increasing domestic production of raw milk and reducing imports of dairy products, thereby contributing to the economic growth of rural areas. Wei Chuan has become the first in the industry to engage in the business of fresh milk, leading to growth of the domestic fresh milk market. Furthermore, Wei Chuan has overcome technological difficulties in R&D and become the first to develop low-fat fresh milk, which can be consumed by lactose-intolerant people with assurance. Mr. Huang was honored as the “Father of the Dairy Industry” for his efforts in promoting dairy farming and for developing the domestic fresh milk market.
Mr. Huang believed that “whatever is taken from society should be used for society”. He devoted himself to social charity after achieving enormous success in his business, and he founded charitable organizations such as the “Wei Chuan Educational Foundation” and the “Huang Lieh-Ho Foundation”, which are dedicated to caring for socially disadvantaged people and supporting arts and cultural exhibitions and performances and other charitable activities. He passed away in March 2010 at the age of 100.
Basic Info | Company name | 味全食品工業股份有限公司 Wei Chuan Foods Corporation (Wei Chuan) |
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Chairman | Chen, Hung-Yu | |
CEO | Joe Lin | |
Primary business | Food manufacturing and sales | |
Date of incorporation | September 22, 1953 | |
Business Administration Number | 11347802 | |
Paid-in capital | 5,060,629,140元 | |
Listing Info | Stock code | 1201 |
Date of listing | September 22, 1953 | |
Common shares | 506,062,914 shares (0 preferred shares) | |
Stock affairs agency | Yuanta Securities Co., Ltd. Registrar & Transfer Department (02)2586-5859 B1F., No. 67, Sec. 2, Dunhua S. Rd., Da'an Dist., Taipei City 106 |
Spokesperson | CFO Li, Wen-Xue |
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Spokesperson’s email | li_wenxue@weichuan.com.cn |
Acting Spokesperson | Director Ku, Chai-Yu |
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Acting Spokesperson’s email | Andy_GU@weichuan.com.tw |
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